Diploma in Marketing Management (DMM)

Affordable Course Fees
Conducive and Friendly Community College
Strategic Location
Scholarships and Study Loan Available

Diploma in Marketing Management (N/340/4/0225) (MQA/PA 13031)

Our Diploma in Marketing Management (DMM) programme at Axismatics Professional Institute is designed to equip the graduates with the current and latest knowledge in marketing technique and management skills to improve sales in product or services, accomplish and groom our graduates into a marketing and management profession.

The programme syllabus covers both the strong base of foundation in areas related to how to make effective decision in order to profitably present marketing strategy and plan.   

The programme curriculum offers various innovative approaches to learning including seminars, expert guest speakers, case analyses, online business simulations, external consulting projects, and experiential excursions.

The programme provides a solid foundation, extensive and broad knowledge in marketing and management for our graduate to be get prepared into the degree in various field, i.e. Marketing, Entrepreneurship, Business Management, Business Studies and etc at various local institution where one must fulfil each and every conditions and special requirement set by different institution.

Entry Requirement

  • SPM/UEC/O Level or
  • equivalent with a minimum of 3 credits

Intakes

  • January
  • May
  • September

Duration

2 ½ years (7 semesters)
(
including the required hours of internship /practical trainings.)

Assessment Method

  • Internal Examinations
  • Assignments
  • Presentation
  • Course Work or Online Exercise
  • Internship/Practical Training

Program Syllabus: (Core and Common Course)

    • Introduction to Marketing
    • Consumer Behaviour
    • International Marketing
    • Services Marketing
    • E-Marketing
    • The Principles of Selling
    • Sales and Negotiation Skills
    • Brand Marketing
    • Marketing Research
    • Strategic Marketing Management
DMM

Potential Careers

 Public Relation Officer

 Marketing Research Analyst

 Media Planner Manager

 Event Organizer Executive

 Digital Marketing Manager

 And many more

 

24 years, we are still moving on…..

We educate our students to become professional in the field of optics/business/marketing/hrd